When did your life change for the better?

An Inspirational Storytelling Project

The London 2012 Cultural Olympiad is the largest cultural celebration in the history of the modern Olympic and Paralympic Movements. It is designed to give everyone in the UK a chance to be part of London 2012 and inspire creativity across all forms of culture.

Turning Points is a nationwide story-telling project that aims to inspire and change the lives of others by collecting stories from people of all ages, abilities and walks of life. Some of the best stories will be featured in a short film which will form part of the London 2012 Cultural Olympiad.

Savage and Gray were commissioned to design the mass-participation website and worked closely with the client to ensure that the site adhered to the Cultural Olympiad brand guidelines, (the final site needed to go through a rigorous approval process by the Olympics Brand Centre) while giving the site a unique identity of its own.

The site has been a great success with contributions from a wide cross-section of society (including Ex-Bond Roger Moore) and  post production has just been completed on the final short film, to be premiered on June 27th.